You have absolutely got to be motherfucking kidding me

There is a school of thought that suggests that all of Tom Cruise's recent publicity worries-the fact that he's now best known as the lunatic who dances on a couch, etc-stem from his firing his longtime publicist and hiring his sister to replace her.

He's since fired the sister, but it seems when it comes to coming up with ideas that don't look crazy, he and his people just can't catch a break. Case in point:

The plan was to conceal digital audio players in 4,500 randomly selected newspaper boxes around Los Angeles and Ventura County. When newspaper buyers opened the racks, the six inch long, two-and-a-half inch wide red plastic boxes -- connected to activator switches on the news rack doors -- would play the easily-recognizable "Mission: Impossible" theme song.

Despite the simplicity of the plan, the digital audio players and the red, white and black wires leading to their activator switches did not stay concealed.

See if you can spot the flaw in this plan. Concealed small boxes, connected to activator switches by red, white and black wires. Guess what happened next.

One newspaper buyer saw the device and switch, thought it was a bomb and called authorities. After an inspection of the newspaper rack could not determine whether the device was explosive, the Los Angeles County Sheriff's Department bomb squad blew up the newspaper rack.

Best of all, one of the boxes was found by a Veterans Hospital that had to be evacuated.

Nikki Baker, public affairs specialist for the V.A. in Los Angeles, {said:]

"Lives were at risk. Doctors could not get into the building. The evening shift personnel, also, could not get into the building," Baker said. "There were operations that needed to be performed and people were really at a standstill because of this."

"The Los Angeles Times and Paramount Pictures had the financial means and human resources to install these 4,500 small music boxes all over the city," Baker said. "But, they didn't think about us. They didn't think about our patients.

"The lack of foresight and the absolute failure to adequately communicate this information to us," she continued, "was just really uncalled for."

Good one, boys and girls.